Gratification and impact

When you pick up the phone while you are driving, you are choosing a short-term gratification (reading the message you just got) over a long-term impact (the attention you need to drive safely).

When you speed up to pass the car in front of you, despite the continuous line, you are choosing a short-term gratification (the impression to be able to get to your destination faster) over a long-term impact (the care and patience you need to drive safely).

When you click on the notification that pops up on your screen while working, you are choosing a short-term gratification (being on top of what is happening) over a long-term impact (delivering your work with consistence).

When you scream in the face of the person in front of you, you are choosing a short-term gratification (a rush of power, or letting go of your stress) over a long-term impact (building a relationship of trust, or training your capacity of not reacting).

When you skip your daily training, you are choosing a short-term gratification (an hour or so of available time) over a long-term impact (being in good shape and health).

You get the drill.

Most of our small, daily choices are a trade off between gratification and impact. Of course, we do not pay much attention to most of them, because that is not the way we are wired.Yet, we tend to forget that the long term is but a succession of short terms, not something magic that will spark out of nothing at some point in time.

Be intentional about what you do.

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