Somehow we've all bought into the story that marketing is about tactics, hacks, posts, optimisation and measurement. It's an interesting story, one that somehow feeds both our need to stay ahead of the curve and our tendency to aimlessly complain when things don't work. The genius of Google and Facebook as platforms is that they … Continue reading Just a story
Category: culture
Everything you say you’ll do
There are not many things you are asked to do when you lead other people. Certainly, making sure your team has the needed support. Financial, political, and technical support. Also, truly listening to and caring for your team members, including helping them find a career trajectory they are comfortable with. Finally, taking difficult decisions when … Continue reading Everything you say you’ll do
Walk the walk
It's tough demanding somebody to do something you are not doing yourself in the first place. Try ask your kids to spend less time in front of the screen when that's all you do as soon as you have a moment of free time. You can play the "I'm-the-adult" card for a while, and yet … Continue reading Walk the walk
Leading juniors
When you hire somebody junior in your team, there are few things you need to make sure of in order to have this person develop, perform and be more than a cheap source of labor. Allocate time to support them. In small teams, this can be complicated, and yet a junior member is most likely … Continue reading Leading juniors
Clinging is not the answer
Beliefs are constructs, and so two things can happen. They can fail you. When you least expect it, when you start thinking at beliefs as reality, when you put a lot of pressure on them, the world will shift and they might not be relevant anymore. They can change. It takes probably more time than … Continue reading Clinging is not the answer
The role of integrity
There is no such thing a minor lapse of integrity.Tom Peters At some point in life, you have to become extremely clear on what you stand for. It's not about knowing what you will become, it's more getting serious about the how. Will you lie? Will you look for shortcuts? Would it be ok to … Continue reading The role of integrity
Dispersing energy
How much energy do we spend trying to come out on top? Being the best in our class, in our team, in our company; walking faster than others to try to get a best spot in the queue; paying for something we don't need with money we don't have; winning that argument that is draining … Continue reading Dispersing energy
