As it often happens with complex issues, even the discourse around the current pandemic has been shrinked to a binary matter: economy vs (public) health. And of course, as with any complex issue, there is much more to take into consideration. There is the problem of parents who are taking care of their kids full-time … Continue reading In the middle
Tag: change
A new wave
Three opportunities for a new wave of social media. Subscription based - As they say, there is no such thing as a free lunch. Social media is no exception. For years, we have thought it was free (or very cheap, if you are an advertiser), but the costs we have all been paying are actually … Continue reading A new wave
The first time
We are rarely as nervous and preoccupied as when we attempt something for the first time. Yet, in principle most of us are ok with the idea of failure when trying something new. The first time is a learning opportunity, a chance to put in practice some of the theory we have read about, a … Continue reading The first time
Not a straight line
Checking for others' motives is a futile exercise, whose only purpose is to strengthen our internal narratives. If I believe my work is not good enough, then the person asking how it is going is doing that only to mock me and enjoy my failure. If I am not worth of the love of anybody, … Continue reading Not a straight line
Weak signal
Companies are about to send a signal to Facebook. But a signal, as strong as it can be, is stuck in a single moment in time. What about when July is over? Losing 1% of ad revenue for one month is not going to change the way Facebook carries out its business. So, what is … Continue reading Weak signal
Better self
Most of us are on a journey to a better self, the best possible human being we can be at any given moment. And on such a journey, we are on our own. That does not mean we do not have partners, friends, parents and relatives, colleagues and peers, kids and acquaintances accompanying us and … Continue reading Better self
Converge
Customer focus is not a marketing thing. Every day, in every situation, we deal with customers. Sometimes it is people paying us money for a service or a product, more often it is a person we feel might be better off with a different perspective or performing a different action. Of course, calling all of … Continue reading Converge
On holiday
If you are about to go on holiday, the only obligation you have is to make of it a holiday for real. There is no urgency, last minute call, over time email, quick question, sudden change of plans, discomfort of your boss that makes it worth it change this. Protect your time off and recharge … Continue reading On holiday
Right
Right is not a good way to describe your work and the work of your team. Innovative, passionate, committed, engaged, consistent, challenging, concerted, exciting, inspiring, intentional, purposeful, additive, reinvigorating, ameliorating, thoughtful, driven. These are all better words to use when you talk about what you and your team are trying to achieve. Do not settle … Continue reading Right
All you need
Focus is one of the most important things if you want to drive meaningful change. It can be trained. Sit down thirty minutes and do your work. No distractions, no breaks, no walks to the kitchen for a snack or a glass of water, no telephone in sight, no notifications on the computer. Just plain … Continue reading All you need
