Get to it

The World is not in lack of talent or great ideas. It is in lack of commitment.

Commitment to show up even when there’s no one cheering. Commitment to dedicate your attention to one thing only. Commitment to pursue your purpose in face of adversity. Commitment to do the work even after a series of bad days. Commitment to self and mutual understanding. Commitment to not having an opinion on every frivolous thing.

This is not a lecture, it is rather an awakening.

Let’s get to it.

Oneself

Being in touch with oneself helps stay sane in these insane days.

Knowing what’s going on inside, being able to name feelings, flagging thoughts as mere thoughts (vs reality), catching signals from one’s body, sharing concerns and fears with loved ones. All this is more important than being informed on the latest numbers and the progresses towards the development of a vaccine.

We have the power to act on us, and that’s pretty much all we have control on. Whether there’s a pandemic ongoing or not.

Moments of tranquillity

We all have our moments of tranquillity. It’s when our breath is calm, our senses undisturbed, our mind dreamy, our body unshaken. In such moments, nothing bad can happen to us, and all the stories we tell ourselves are leading exactly where we want to go.

Of course, moments of tranquillity are volatile. Just make sure you notice them as they come and go.

Not ok

We are all facing an unprecedented situation, unrealistic expectations and an (even more than usual) uncertain future.

Let’s be kind with ourselves and each other, because things are very likely to not be ok for a while.

That’s fine, let’s do our best.

Reassurance

People seek reassurance. That’s true also for business buyers. And so, the sense of urgency, threat, panic that transpires from your content is most likely driving them away.

People seek reassurance. That’s true also for employees. And so, the unilateral changes, the top-down priority, the additional stress that are communicated with dry words are most likely driving them away.

It goes without saying.

“Now more than ever …”.