What if a simple task, instead of fueling regret for the lack of a challenge, would push us to give our best consistently?
What if a simple goal, instead of fueling discontent for the little reward, would make us full?
Difficult, complex, busy, huge are often considered measures of success and satisfaction.
You can take a different route.
Most of what we do goes unnoticed.
Good and bad not always get rewarded or sanctioned as we are used to see in novels and movies. And we are often alone dealing with what follows.
Not only we are main characters to our own movie, we are also the sole interested audience.
Can you accept that?
If you do really care about the well-being of your employees, set the right example.
Go on holiday.
Avoid late night emails.
Go home early.
Take time for a walk.
Delegate and prioritize.
Do not be always on.
It starts with you.
A pervasive offering is not going to make you win.
A best-in-class solution is a fake promise.
Seamless integration with other tools is a given.
An optimized tool to increase productivity is just not enough.
A customer-driven way to increase leads is meaningless.
Unless it is to describe something that’s truly making you stand out, avoid using adjectives in your copy. Their use is inflated and they do not add any meaningful hint at the value you deliver.
They are a lazy shortcut.
Take the time to explain instead. In as little words as possible. In a clear language. In words your audience can relate to (and other audiences can’t).
Do the work.
If you seek change, looking at what the person sitting next to you is doing won’t help much.
At best, it will make an easy excuse to use when you want to fall back to your old habit.
Go as far from the mean as you can, instead. Learn about what’s been tried a few times only, about what’s new, about what’s not been tested yet.
Seek outliers.
That’s the path to change.
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