Ready to go

For how long will you sit on the bench, waiting for someone to pick you, to give you instructions, to confirm your worth?

Life’s not a game with a clearly delimited field, written rules, and a given amount of players.

You are already warmed up and ready to go.

Just take the first step.

Your own thing

It is no longer enough to be able to do your own thing.

Writing a blog post, setting up a campaign, giving an inspirational presentation, writing sequences that sell, hosting an insightful podcast. 99% of us can no longer thrive off of only mastering one of those things.

The two things we need to add to the picture are:

  1. Doing your own thing at scale – e.g., coordinating the writing and distribution of 100 blog post in one year.
  2. Doing your own thing in a way that serves other people that work with you – e.g., coordinating the writing and distribution of a series of blog posts that present the product uniquely and faithfully, while at the same time increases the win rate of prospects in a customer segment.

Art is for the 1%.

For the rest of us, it’s business.

Fragile

We want to be strong, but we are often fragile.

A compliment makes us feel great and unique, a critique turns us into useless and pitiful beings. The very same thing in two separate moments might give us completely different emotions. We don’t put trust in ourselves enough, yet we are ready to follow some total stranger who appear to have achieved what we apparently desire so much.

We are fragile, and perhaps the real strength is in figuring out how to navigate our fragility without being overwhelmed by it.

By the end of this week

What’s one thing you can get done this week?

Perhaps it’s something you are waiting feedback on, something that got stuck in a process, something you are waiting to kick start in the new year, something you have never found the time for, something that would require help from somebody else.

Will you commit to get it done this week? Will it be done by Sunday evening?

Small commitments we take with ourselves, and the developing capacity to deliver on them, make all the difference in the world.

The things you are not doing

Most of the things you are not doing now you won’t be doing any time in the future.

Sure, you can take a mental note, reserve a spot on your calendar, stick a note on your screen. But truth is, more things will come to take their place, and eventually the initial task, idea, project will be erased from any list.

Figure out what matters early and get to it right away.