The great thing about shipping content that matters to your own audience is that you can let them choose how much they are willing to pay for it. And in average, you will get a fair compensation.
Business models have been turned upside down in a world where everybody is a content creator. There is no reason to stick to what was working years ago or is working now for organisations that are different from your own.
Try something new. Be fair and bold. You will be pleasantly surprised.
It would be liberating if we would all spend less time trying to convince others and more time trying to reach out to those we have an affinity with, and then expand from there.
Growth is rarely forced upon. Telling without listening will cover only a small part of the story.
There is a very powerful idea behind the story of Sitka’s remote off-site, described in details in this worthy article (full of tactics that are also applicable to meetings, all-hands, 1-1s and any other way your company has chosen to kill employees motivation).
The idea is that when you gather a number of people in one room (physical or virtual) the easiest way to make them fall asleep or continuously check their phones is to short-list some gatekeepers of knowledge (managers, teachers, experts) and let them speak for hours on end. And then we wonder why the message did not get through, why not everybody is working towards the agreed goals, why our purpose is not shared across departments.
Even assuming that the one-to-many form of communication ever worked, it does not anymore. People do not care about targets they did not contribute to plan, or about achievements they do not understand, or about buzz words that contrast with their day-to-day experience.
Design your events for connection, engage people in conversations and ask what the expectations are. Be flexible enough to not have everything under control. And remember who your end-user is.
At Minerva, we ended up banning lectures. They’re a great way to teach — but a pretty lousy way to learn. Good for the product builder, but bad for the end-user. Same goes for events. Big retreats are an easy way to convene a large group, but a bad way to facilitate connection.
Mike Wang
As a general rule, writing less rather than more is a wise decision.
And when you are tired, writing less rather than more should be an imperative. When you are tired, ideas gets fuzzy, reasoning falters, words get mixed up. Adding another sentence, another paragraph, another page will not make your argument stronger.
Of course, it is also possible to not write at all. Go get some rest, and get back to what seems the most urgent matter of the moment when it does not seem as urgent anymore (a night of sleep has this power).
Businesses would benefit immensely from this practice.
Just because something is easy, it does not mean it should not matter.
Easy has a tendency to go unnoticed, to not be motivating enough, to be left out of curricula, cover letters and history, to be frowned upon, to be looked at with skepticism, to be considered as something anyone can do, to be the last task on the list, to be left behind.
The truth is, regardless of how easy something is, it still needs to get done.
And doing does matter. Always.
You've got this 