Absolute

If we want to grow, we need feedback. And if we want to learn from feedback, we need to stop taking it as absolute.

It is human to want to protect one’s work, reputation, identity. But that often leads us to see feedback as totally negative (or totally positive). We need to be able to identify the pieces of feedback we can use to improve and grow, while at the same time leaving out the pieces of feedback that are irrelevant or that we do not believe in (yet?).

Start thinking about who is giving the feedback and how much of what they are saying you do agree with. Receiving feedback is a muscle that can be trained.

Culture

I made a list of the happiest periods in my life, and I realized that none of them involved money.

We believe that it’s really important to come up with core values that you can commit to. And by commit, we mean that you’re willing to hire and fire based on them.

The ultimate definition of success is, you could lose everything you have and truly be OK with it.

People may not remember exactly what you did or what you said but they always remember how you made them feel, that’s what matters the most.

Our philosophy has been that most of the money we might ordinarily have spent on advertising should be invested in customer service, so that our customers will do the marketing for us through word of mouth.

Our belief is that a company’s culture and a company’s brand are just two sides of the same coin. The brand is just a lagging indicator of the culture.

Tony Hsieh

Step aside

Most of the pressure we feel is of our own making.

When we manage to take a step aside and ask important questions (why do I want this? what do I need? what is the worst thing that could happen?) we find the space to breath.

People in our lives are fine with attention and kindness. All we add on top of that is up to us.

Lapse

What do you do when you miss an appointment, forget about something, fail to do what you promised you would?

You can hide, delay the difficult conversation until it gets too late to actually have it, never talk about that again, and miss the opportunity to own your lapse and grow.

Or you can say “I am sorry”.

Choose with intention.

Third kind

Some companies decide to keep things loose. They have little hierarchy, initiatives can come from a variety of places as a response to a variety of inputs (customers, markets, intuition, experience, data, trials, mistakes, etc.), and the flexibility of the company makes it so it can adapt to changes and decisions fairly quickly without a lot of guidance.

Other companies decide to put structure around things. They build a clear hierarchy, initiatives often come from the top as a response to a limited amount of inputs (often gut feeling and previous experience), and the rigor of the company makes it so it will adapt to changes as quick as an heavy amount of guidance is deployed through its rank.

There is no right or wrong, you just have to figure out what works best for you and for the people that work with you and around you.

There is also a third kind of company. It is the company that puts structure while still wanting to keeping it loose. The company where decisions come from the top with the expectation that people will accept them just because. The company that pays lip service to the importance of its people while at the same time keeping them limited to tasks and urgencies. The company that struggles more than the others to adapt and change, just because nobody has a clear idea of what the hell is going on.

There are more company of the third kind than there are of the first and second combined.

You do not want your company to be of the third kind.