Bold models

The great thing about shipping content that matters to your own audience is that you can let them choose how much they are willing to pay for it. And in average, you will get a fair compensation.

Business models have been turned upside down in a world where everybody is a content creator. There is no reason to stick to what was working years ago or is working now for organisations that are different from your own.

Try something new. Be fair and bold. You will be pleasantly surprised.

Stand out

The faster way for you to build a story is to record what you do.

Do it daily and consistently, and after a while, as you look back, you will find threads that already are the seed of a narrative. Put them together, water them, double down on recording, and you have everything you need to stand out from the masses.

Again.

The best time to start doing this was yesterday. The second best time is today.

Enough people

Change does not happen because you want to.

Change happens because enough people want to.

And so, the first step towards change is figuring out what others feel about it.

You might get stressed, impatient, irritated by the whole process. But if you cannot handle that, how could you handle what is coming after things have changed?

A part of the story

It would be liberating if we would all spend less time trying to convince others and more time trying to reach out to those we have an affinity with, and then expand from there.

Growth is rarely forced upon. Telling without listening will cover only a small part of the story.

Killer

When you reject, belittle, or forget to follow up to an initiative taken by a member of your team, what happens is next time they will think twice before taking initiative.

It is that simple. And the effect compounds for additional rejecting, belittling and forgetting.

This is not to say you have to accept and follow through with every idea. You just need to communicate clearly what is important and what is not, what is “right now” and what is “maybe tomorrow”, what makes the picture and what makes the frame. This transparency is needed for people to appreciate why some things happen and other do not.

Unfortunately most hide behind busyness, that is often just an expression of ignorance (having no idea) or arrogance (thinking everyone has a clear idea).

It is a killer for motivation.