Little and difficult

It’s incredible how little people need.

Attention.

Care.

Support.

It’s equally incredible how difficult it is to give that to them. Unconditionally.

It wasn’t me

Most of the times, when something is wrong, our first reaction is: it wasn’t me.

And most of the times, that really doesn’t matter. Because the point is that something is wrong, not who was the one who made it so.

Instead, you can try to say: I’ll fix it. Or: here’s what I will do about it.

When the wrong is righted, nobody will remember whose fault it was.

Doing and not doing

Doing and not doing.

That’s where the difference is between success and failure.

It’s not quality and quantity.

It’s not perfection and sloppiness.

It’s not expertise and incompetence.

It’s not 1,000 and 1 (of whatever you want to look at).

It’s doing and not doing. That’s what sets us apart.

Some decisions

There are some decisions you make as a company that go beyond the mere consequences of the decision.

Whether or not you will send a notification to a customer when a contract is up for auto-renewal.

Whether or not you will require a credit card to do a free trial.

Whether or not you are going to hire that talented woman who has just informed you they are pregnant.

Whether or not you will let go that nice colleague who is under-performing.

Whether or not only managers are allowed to talk at company updates.

Whether or not you are going to raise the salaries or invest in the tenth project management tool.

We are used to think of culture, values, and principles as something very abstract, something intangible, something that reads nicely on the career page of the website. But the truth is that some decisions determine what a company stands for much more strongly and definitively than any two lines crafted by the most skilled copywriter.

Nothing really ends

Everything ends.

But nothing really does, does it?

Things might end on a material level. A relationship, a job, a moment. But there are threads that keep us attached to things that have ended, and that make them come back. Memories, feelings, thoughts.

It’s the accumulation of everything that happens that makes us who we are. Nothing really ends.

Your choice is whether you want to keep all that in a messy closet or if you want to give it a shape that you can call your story.