Who can you say it to?
Who can you talk to about the pain you are feeling, the challenge you are going through, the anxiety, the lack of focus, the impossibility to achieve anything meaningful in this particular period? Who can you say that to?
There’s always somebody you can talk to about how you are today and why it is not great.
And if there’s nobody, at least say it to those who are affected by it.
It’s fair for them. And it’s fair for you.
We want to be strong, but we are often fragile.
A compliment makes us feel great and unique, a critique turns us into useless and pitiful beings. The very same thing in two separate moments might give us completely different emotions. We don’t put trust in ourselves enough, yet we are ready to follow some total stranger who appear to have achieved what we apparently desire so much.
We are fragile, and perhaps the real strength is in figuring out how to navigate our fragility without being overwhelmed by it.
How often do you compliment yourself?
For something you have achieved, for not giving up, for an argument you have avoided, even just for waking up in a difficult moment.
We seek recognition from others, yet that is fragile and volatile.
Compliment yourself instead, every time you know that you deserve it. It will build confidence for the long term.
One huge misunderstanding is that by being a decent person you have the right to have it easy.
That’s why many find it difficult to find a meaning when something bad is happening. What have I done? Why me? Isn’t it unfair, after all that I have committed and given?
But one should be kind, supportive, helpful, available, loving, not because of what they get in return, but because it’s the right thing to do. And because it prepares much more effectively to manage both good and bad times.
When you measure leads, all you are going to get is leads.
And there might be some very good reasons why you measure leads. You might know that a given amount of leads will translate into a given amount of deals. You might know that one lead has a monetary value attached to it. You might know that people feel motivated in trying to get more leads. You might have evidence and proof of these and many other things. But when you measure leads, all you are going to get is leads.
So, what happens when the team that sits in the other room, the team that gets leads as an input and needs to transform that into deals, cannot complete that transformation reliably and consistently?
Well, of course they are going to say that the leads are not good, that they are not quality leads.
And that’s exactly how the relationship between marketing, sales development, sales, and sometimes customer success, works in most B2B companies. There’s always somebody, further down the funnel, that complains because the quality of what they get is not good enough.
Because when you measure leads, all you are going to get is leads.
Quality needs a different metric.
You've got this 