Good eggs

Business decisions can be good marketing too. A way to differentiate from your competitors, express your values and tell everybody what you stand for. Good Eggs got this right. And for once, a page stating corporate values does not sound like shallow promises. The original article by KQED is here. The full chart here.

Against the wall

Figuring out where you want to go is just as important as understanding what you have to leverage to get there. If you set goals for yourself (or your team) that are not supported by the resources you have available, you are just making it easier to hit the head against the wall.