On hold

Not everything that you like, that you want to do, that seems interesting, that you are committed to, comes easily. Sometimes the pursue of that thing means you get stuck in other aspects of your life, simply because you are left with no energy for them.

And so, it might be a good idea to put that thing on hold, to wait for a better time, to progress on other fronts. There’s nothing worst than achieving something when knowing that all the rest has been left behind.

Routine

We want something, and when we get it we end up being deeply disappointed, unexpectedly scared, ultimately sad.

It might be because that thing is not what we wanted (or needed), but often it’s also because we do not have a clear idea of what the thing will entail. What skills are needed, what resources are necessary, what it actually means to be in the situation.

So, before we move onto the next big project – the new thing we really, really want now – let’s try to be with our achievement for a while. Let it sink in, get used to its reality, make it comfortable.

It might as well be that a bit of routine and practice is all we need next.

Quantity or quality

It’s not quantity that will make you feel accomplished and satisfied. That’s a lazy proxy for work that matters.

It’s not even quality. That’s volatile and no two people would agree on what that means.

It’s the alignment between what you do and what you stand for. And too often we mistake quantity or quality for the final goal.

Not confident, not fearless

Three things that will not make you nervous, that will not scare you, that will not make you lose your sleep, that will not make you cry when you are rejected.

  1. Things you don’t care about.
  2. Things that are boring for you.
  3. Things that have nothing to do with your purpose.

The point is that when are onto something that matters, you will feel anxiety and fear. That’s a sign of the stakes you are putting on that thing. What’s important is acknowledging the feelings, accepting where they come from, and finding ways to cope with them so that you can function and progress.

It’s never been about feeling confident and fearless. That’s a lie for Hollywood movies.

Giving away value

Should you use social media to give away value or to drive traffic to one of your properties?

Marketers are so resistant to the idea of using social media to establish brand and reputation (i.e., give away value, with no direct measurement), and therefore companies often end up with marginal distribution (social media don’t like that you drive traffic away from the platform) and engagement (people don’t like to be driven away from whatever platform they are using).

This is a fantastic thread on the matter.. by somebody who has established their brand and reputation consistently giving away value.