Tag: relationships

Personal and personally

FabrizioLeave a comment

There is a thin difference between making it personal and taking it personally.

When you make something personal it’s a sign that you care about it. It means that, whatever the outcome will be, it will along a part of you. It’s about giving a shape to something that would not be the same were you not involved. It’s affirming your identity through your work.

When you take something personally, on the other hand, it’s a sign that you care about you. You are assuming that you are the focus on the conversation, which is perfectly normal to assume, but is often untrue. It’s about taking a part of something that is going on to justify your behaviour. It’s affirming your identity through the work of others.

It’s a thin difference and an important one.

Seeking themselves

FabrizioLeave a comment

Why should people follow you?

Why should they comment on your social media posts, subscribe to your newsletter, download your latest research, share and spread your word?

As a marketer, if you are not constantly asking yourself this, you will not succeed.

Also, if your are answer is, “to become a new lead”, you will not succeed.

People are not out there seeking you. They are out there seeking themselves.

Like it or not

FabrizioLeave a comment

The distinction between personal and professional is dated.

Not because you are supposed to work 80 hours per week, but because human beings do not have a siloed mind.

If you face personal challenges, you will struggle to shine at work. If you face professional challenges, you will most likely be distant and grumpy in your private life.

That’s a great reminder for leaders. You take charge of the full package, whether you like it or not. Better go at it intentionally then.

Relentless

FabrizioLeave a comment

Once you have established what you stand for, your role in the world, the first test is with yourself. It’s a test of determination in which you are opposed to the infinite opportunities of life.

The second test is with your culture. It’s a test of conviction in the face of what came before you, how things have always been.

The third and final test is with others. It’s a test of acceptance of different points of view, and of the fact that such different points of views do not diminish the validity of your own.

Be relentless.

When emotions are involved

FabrizioLeave a comment

When a person comes to you with a problem, pointing at the fact that they are the reason behind the problem is not going to set them at ease or help them get past it.

When a customer comes to you with a problem, telling them that their behaviour is why the problem exist is not going to set them at ease or help them get past it.

Reality and facts are really of little help when emotions are involved.