Tag: communication

For all the parties

FabrizioLeave a comment

Can you ask somebody to help you?

Can you put your ego aside and recognize that somebody else might have a perspective on a matter that would actually improve your own understanding?

Can you step on your fear and embarrassment and ask a simple question that might unlock tremendous progress?

Can you suspend your judgment and assumptions and open yourself to listening to what the other has to say?

Can you accept that somebody would care as much as you do?

Help is the most precious thing there is, for all the parties involved.

We do not leverage that enough in business and organizations.

Reach out

Fabrizio1 Comment

When you are down, reach out.

Even if you don’t feel like it.

Even if you have nothing to say.

Even if you don’t know.

Even if your instict tells you not to risk it.

Even if you are sure nobody would understand.

Even when it’s pouring.

Even when you have been rejected before.

Even if they don’t care.

Connection might well be the single thing that will keep us afloat. Seek it and cultivate it. Even when you don’t feel like it.

Crisis

Fabrizio1 Comment

When crisis hits, make sure you have an answer to these three questions and share that with all those involved.

Who is in charge? This is about establishing who has the responsibility to take us out of the crisis. It does not mean they will do everything, make all decisions, come up with all ideas. It means they are in charge.

How often will people hear from who is in charge? Make a calendar, ensure communication is constant, better if it happens every week, at the same time, on the same channel. If there’s nothing new, share there is nothing new and take the chance to gather thoughts, feelings, ideas, opinions.

What is expected of people involved? This is arguably the most difficult, because asking us to wait is not really an option. Establish clear roles to enable change, make us feel that we are part of the solution, give us a specific purpose. Tell us we matter with facts.

If you tackle the crisis before having answers to these three questions, your efforts will probably do more damage than good.

Systems

FabrizioLeave a comment

An extraordinary performer will add little to a toxic environment – an environment that puts results above people, that promotes performance at all costs, that prioritizes external over internal input, that assumes lower ranked people are less important than those higher up.

So before you get to hiring (and firing, and hiring again, and firing again), make sure your internal system is working as you intend it to work. Make sure you have rewards that promote the behaviour you wish to promote. Make sure you have rules in place, or even better norms, that will guide people to speak up, to share ideas, to flag issues, and give them the freedom to follow up.

Shaping systems is a long-term effort that requires high levels of awareness, and not many organisations want to committ to that.

It’s a mistake.

Someone else

FabrizioLeave a comment

There is always someone else.

No matter how skilled you are, no matter how wonderful your product is, no matter how supposedly unique your culture is. There is someone else out there offering the exact same thing, covering the exact same spot, addressing the exact same problem.

And you have two things to do to mitigate this problem.

First, understand who someone else is – and by the way, this is a decision of those you are serving.

Second, be as specific as possible in figuring out and expressing what you are.

The alternative is most of B2B marketing nowadays: companies with fantastic products and services playing in broad and fuzzy markets to increase their customers’ productivity. All the same type of better, faster, cheaper.

Pass.