Category: culture

Overestimating

Fabrizio1 Comment

We are bad at communicating in written form.

We overestimate our capability to share meaning via a written message, and most importantly to share the underlying emotions, mainly because we fail to understand that our audience is often in a different state of mind.

Two considerations.

If you are about to send a written message, and even more so if you do that for a living (as is the case for marketers), you will increase the chances to be effective when you spend enough time understanding who you are sending to. Also, if you plan to add some color to the message (anger, sadness, sarcasm, humor), use visual cues (emoticons, GIFs, images).

If you are responsible for the internal communication of an organization, you will increase the chances for your employees to be effective by providing more training and tools that support visual communication rather than written communication.

Fair

Fabrizio1 Comment

If you look around for fairness, you will find little of it.

Different people see the world in different ways, and fair becomes a fluid concept when you change perspective.

If you look inside for fairness, on the other hand, that is something you can more easily work with. You can train it, build it, apply it, and eventually spread it around. You can make it contagious, and impact those who are close to you.

And it all starts with being fair to yourself. What can you expect of you? What will you hold yourself accountable for? How will you express this to others, how will your actions impact them, and how are you going to find out?

Before asking the world to be fair, ask that of yourself. Imagine if everyone would do that.

Rapport

FabrizioLeave a comment

Just because you say it needs to happen, doesn’t mean it will happen.

If you give somebody an urgency, you better frame it in a way that makes sense to them or to the greater cause. Important is subjective, even when you are close, even when you work in the same team, even when there is a generic agreement on high level targets.

A sure way to inspire action is to build rapport first. Trust is what makes things important for a group of people. Not because somebody says it, but because we have a common understanding and we are in this together.

Just because it will happen, doesn’t mean you have changed their minds.

Of course, if you repeat that something is important enough times, people will eventually go ahead and merely do it. And next time you will have to ask again, repeat again, exhaust them again.

A sure way to inspire change is to sustain rapport. Dedicate time to it, expand it, nurture it, heal it, prioritize it, protect it. Not because somebody wants something, but because you care.

A different way

Fabrizio2 Comments

When you feel like you want to lash out at somebody.

Get aggressive, forget about manners, say it as it is. Ask a provocative question, answer in a passive aggressive tone. Send an irate reply, or no reply at all. Take it public, escalate it, raise the flag.

There is one question you should ask yourself first.

Why?

It is often so that, when that emotion takes us, we want to act to get it out, to relieve ourselves, to trade a long-term effect for a short-term boost.

If it is change we want, we have to find a different way.

Old friends

Fabrizio1 Comment

If you are a manager and you are starting at a new company, it is great that you have already some key people from your past experiences that you would like to bring onboard to fill key roles and take important responsibilities.

As you do that, be mindful of two things though.

The people in the company might feel like they are missing an opportunity. How are you going to address that? What is the rationale behind you hiring new people you know versus promoting somebody who has already done a great job in the organisation? Do you have a process in mind to assess competence and eventually make a decision?

And even most importantly, by doing that you are accepting the idea that what worked previously at another company will also work this time around. Is that realistic or is that wishful thinking? How much does it have to do with you wanting it to be that way? Are you going to make sure you can keep your eyes open to the unexpected and the unknown?